Video: “Drinking Jacket” Raises Half a Million Bucks on Kickstarter
Thousands of people donated cash to fund a hoodie that will open, hold and chill your drink-of-choice. Merry Christmas, booze hounds!
Is there a void in your life shaped like a jacket built entirely for drinking? Do you hate having to wedge your flask into your back pocket and find your beer bottles constantly slipping from your hands? Turns out, you’re not alone.
Despite these tough economic times, more than 4,000 people have donated their cash to a Kickstarter project to fund a “Drinking Jacket,” which includes a hidden flask pocket, a bottle-opener zipper and non-slip grips in the sleeves. The makers intended to raise a relatively meager $50,000 when they launched their Kickstarter in November. But now, hours away from their deadline, they have raised $509,000—more than ten times their initial goal.
The Drinking Jacket’s creator is “professional drinker” Zane Lamprey, host of the new show Chug, in which Lamprey visits cities around the world to learn about their drinking culture. In this video, he explains his popular creation, which he calls “the perfect accessory for anyone who consumes liquids.” Though it seems unlikely those thousands of backers were hoping to use it to consume ginger ale or milk.
You Might Also Like
These color-changing ice cubes monitor your drinking, and text your friends if you're in the red zone. But don't worry, they also know how to party.... Read More
Sam’s struggle with schizophrenia has led to substance abuse. His doctors say medication could help get both diagnoses under control, but he finds it difficult to maintain a regular dosage... Read More
Nearly 5,000 people. That was the meth death toll in 2015. This number has risen dramatically since 2010. In fact, between 2010 and 2014, it doubled. 897,000 people. That’s the estimated number... Read More
A crisis that kills 91 Americans every day and controls the lives of nearly 2.6 million, the opioid epidemic is very much out of control. There remains a huge gap between what is known about... Read More
Substance abuse can lead to serious health concerns and even death. Knowing how to find the right treatment for you can make all the difference. ... Read More